High-Value Lanes. Tight Appointments. Real Discipline.
OTR and regional semis demand planning and precision—especially for temperature-controlled freight. TruLoads pairs profitable outbound with planned returns, manages appointments and detention, and protects your RPM with hard-nosed negotiation.
Lane Discipline
We target high-value corridors with reliable backhauls. Weeks are mapped, not improvised—deadhead minimized and dwell controlled.
Appointment Mastery
From strict FCFS windows to live loads, we coordinate check-ins, reschedules, and detention to keep your clock—and revenue—intact.
Reefer Expertise
Setpoints, continuous vs. start/stop, washouts, lumpers—handled. Clean paperwork and professional comms protect cold-chain integrity.
Operating Strategy
- Outbound lanes paired with targeted returns before the week starts
- RPM floors based on market pulse—not guesswork
- HOS/ELD aware planning to hit tight receiver windows
- Fuel-smart routing and scale/weight checks baked in
Freight We Prioritize
- Dry van: retail/CPG, high-value, no-nonsense docks
- Reefer: produce, dairy, frozen, and pharma-adjacent where appropriate
- Accessorials negotiated up front; detention tracked and pursued
- Shipper/receiver partners who respect time and communication
We avoid freight that burns hours without paying a premium.
Equipment & Readiness
- 53' dry van or reefer in good condition
- For reefers: calibrated unit, pre-cool capability, clean washouts
- Active authority, COI, carrier packet basics on file
- Reliable comms for check calls and appointment updates
What We Handle
- Load hunt, rate negotiation, and booking
- Check-calls, detention & lumper approvals, TONU when applicable
- Receiver reschedules, BOL/POD and document flow
- KPI reporting: RPM, utilization, deadhead, detention captured
What Strong Weeks Look Like
5–6 running days/week
Floors by region & season
Appointments managed; detention pursued
Targets vary by region, season, and freight mix. We share weekly snapshots for transparency.
Quick FAQ
Do you handle multi-stop reefer? Yes—when the rate supports timing, fuel, and dwell realities.
Will you pursue detention/lumper? Absolutely. We negotiate up front and document throughout.
New authority? Welcome. Professional communication + planned weeks = traction faster.
Ready to run disciplined semi & reefer weeks?
Apply now and we’ll map lanes that fit your goals. Questions first? We’re here.